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Pop Song Lights Up iPhone, iPod Touch

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    Last Updated: November 16th, 2008

    Pop Song Lights Up iPhone, iPod Touch

    You may wonder how people at rock concerts wave lighters in the air now that only pariahs smoke and carry Bics. Enter “American Idol” winner David Cook, whose new single Light On can be downloaded from iTunes for $1.99. It comes with a “lighter” app that illuminates the screen of an iPhone or iPod Touch. “There’s [...]

    You may wonder how people at rock concerts wave lighters in the air now that only pariahs smoke and carry Bics.

    Enter “American Idol” winner David Cook, whose new single Light On can be downloaded from iTunes for $1.99. It comes with a “lighter” app that illuminates the screen of an iPhone or iPod Touch.

    “There’s a little semblance of rock mythos to it,” says the 25-year-old carefully scruffy Cook. “You get a lighter during a rock ballad and nobody burns their thumbs.”

    Eco-friendly, yeah. Non-inflammatory. Sure. Cool, not really. You could turn the screen of your iPod or iPhone on and wave it around without an app. But it does open the way for music-related apps. Disturbia anyone?

    Via USA Today

    Apple Store: 250 locations strong

    From the original pair of stores—Tysons Corner, VA and Glendale, CA—that rang up their first sales on May 19, 2001 to the 250th location, which is scheduled to open this Friday, Apple’s retail division has grown to become a $6.3 billion operation that operates in eight countries.

    What’s more, the Vintage [...]

    iProduct Placement: Supernatural-ly Memorable

    The most memorable product placement on US network TV in the last month was for the iPod, which appeared in the Sept. 18 episode of “Supernatural.” Quick recap: in the show, brothers Sam and Dean Winchester travel the country investigating paranormal escapades in a 1967 black Chevy Impala. In the product placement scene, Dean asks [...]

    The most memorable product placement on US network TV in the last month was for the iPod, which appeared in the Sept. 18 episode of “Supernatural.”

    Quick recap: in the show, brothers Sam and Dean Winchester travel the country investigating paranormal escapades in a 1967 black Chevy Impala.

    In the product placement scene, Dean asks Sam about the Apple iPod hooked up to a jack in their car.

    Dean is not impressed with the iPod (”you were supposed to take care of her (the car), not douche her up”) and chucks it into the back seat.

    Nielson says it was the most recalled product placement in a broadcast network scripted series for the period between September 15 and October 12.

    They gauge the number of views who can remember a product placement 24 hours after seeing the show.

    The other top two memorable product placements were Tupperware (Cold Case) and Playboy (Two and a Half Men). There’s a joke in there somewhere, don’t disappoint me.

    Via TV by Numbers

    Walmart Relaunches MP3 Store With 74-cent Tracks

    Giant discount retailer Walmart has slashed its price for MP3 music to 74 cents, challenging both leader Apple and Amazon. The Bentonville, Ark. chain also announced Tuesday it’s MP3 store will offer a free download with each music CD purchased. The new pricing is limited to what Walmart calls its “Top 25,” songs from such artists [...]

    Walmart's Updated MP3 Downloads

    Walmart’s Updated MP3 Downloads

    Giant discount retailer Walmart has slashed its price for MP3 music to 74 cents, challenging both leader Apple and Amazon. The Bentonville, Ark. chain also announced Tuesday it’s MP3 store will offer a free download with each music CD purchased.

    The new pricing is limited to what Walmart calls its “Top 25,” songs from such artists as Coldplay, Nickelback and Carrie Underwood.

    The Walmart announcement comes as Apple offers 99-cent MP3 pricing and Amazon sells DRM-free music for 89 cents. With 8 million and 4.5 million tracks, respectively, both Apple and Amazon have larger MP3 libraries than Walmart’s 3 million selections.

    In 2007, Walmart touched off a price war after it announced it would sell MP3 tracks without Digital Rights Management technology for 94 cents each. Apple responded by reducing its non-DRM tunes to 99 cents from $1.29.

    “Price is important, but the experience is vastly different on iTunes than it is on Walmart’s site, same with Amazon,” Mike McGuire, Gartner’s music analyst, told Cult of Mac.

    In addition to the price cut, the giant retailer also said starting in November it would begin offering a free MP3 download with every CD purchased.

    The relaunched MP3 Music Downloads store will now support the Mac, as well as Linux and Windows. Walmart also added the Windows version of the iTunes application alongside Windows Media Player.

    Three-in-One iPhone Case

    No frills for this Sportsuit convertible iPhone and iTouch case, but the three-in-oner goes from an armband case to a clip-on case or a slim-profile sleeve. A belt clip lets you take the iPod or iPhone with you in the car, on a bike and to the gym; we do not know if the handiness [...]


    No frills for this Sportsuit convertible iPhone and iTouch case, but the three-in-oner goes from an armband case to a clip-on case or a slim-profile sleeve.

    A belt clip lets you take the iPod or iPhone with you in the car, on a bike and to the gym; we do not know if the handiness of the case makes you work out harder resulting in these biceps.

    In black or blue, $34.99. From Marware.

    Apple Stands Up for Equal Rights with $100K Contribution to Defeat Prop. 8 in California

    UPDATE: This piece has been edited for clarity on the timeline for the legality of same-sex marriage in California. Citing the vote as an issue of “a person’s fundamental rights,” Apple today made a $100,000 contribution to the NO on 8 campaign, an effort to defeat a measure on next Tuesday’s ballot in California that would [...]

    UPDATE: This piece has been edited for clarity on the timeline for the legality of same-sex marriage in California.

    Citing the vote as an issue of “a person’s fundamental rights,” Apple today made a $100,000 contribution to the NO on 8 campaign, an effort to defeat a measure on next Tuesday’s ballot in California that would overturn the state’s laws permitting same-sex couples to marry.

    Apple’s contribution and public stance supporting the No on 8 campaign is noteworthy not only because it is rare for the company to take a public position on political matters, but also because it helps combat the effects of millions of dollars that have been spent by out-of-state religious groups on TV advertisements threatening dire consequences if gays are allowed the right to marry.

    California gays and lesbians were first able to marry in 2004, when San Francisco Mayor Gavin Newsom arranged for ceremonies at City Hall. Conflicting rulings at the state level confused the issue until the California Supreme Court ruled this year to allow gay marriages throughout the state on equal protection grounds.

    The Apple announcement came on the heels of similar public support for defeating the Proposition from Google. Sergey Brin, CEO of the Mountain View-based company wrote in the company blog, “we respect the strongly-held beliefs that people have on both sides of this argument [but] we see this fundamentally as an issue of equality. We hope that California voters will vote no on Proposition 8 — we should not eliminate anyone’s fundamental rights, whatever their sexuality, to marry the person they love.”

    Apple’s Hot News release on the matter says, “Apple views this as a civil rights issue, rather than just a political issue, and is therefore speaking out publicly against Proposition 8.”

    Experts baffled by lack of malware…

    If you’re a Mac user running anti-virus software, the only thing you’re likely to ever detect is malware that only affects Windows. Why? Well, despite endless predictions of doom, to date, only seven of the 236,000 known pieces of malware affect the Mac.

    What’s more, not one of those seven is [...]

    Australia has the world’s cheapest iPods

    Australia has the world's cheapest <b>iPod</b>s” width=”150″ height=”100″ align=”left” /> Music lovers in Australia – including Blorge’s own John Pospisil – have something to celebrate. The country is now the cheapest place in the world to buy an <b>iPod</b>.</p>
<p>It’s worth noting the statistic comes from an Australian bank. However, the figures appear above [...] 		</p>
<p><a target=Apple’s app-roval policy takes a new twist

    Apple's app-roval policy takes a new twist Apple’s rejection of an Internet radio application put forward for the iTunes Apps store has caused confusion. Not only have three previous editions of the same app been approved, but the reason given is inconsistent.

    Return7, the producer of streaming radio tool CastCatcher, [...]

    Apple set to rock the holidays?

    Previously, Blorge has reported that the credit crunch will bite Apple. Yet, new and conflicting data from a trio of sources highlights the complexity of measuring expectations, especially when it comes to our favorite fruit company.

    While the economy heads South at an increasing rate of speed, our favorite fruit company [...]

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